Ad creative for Meta and TikTok

Paste your website. Get your first ads in ten minutes.

Flaris reads your site and your reviews, finds each kind of customer who buys from you, and writes a different ad for each one. Video, static, and carousel, sized for Ads Manager. Change anything by chat.

Free to start, no card. Flaris plans the whole set, and 150 free credits build your first three ads and more.

No website yet? Start from a description.

All of it real Flaris output. The statics and carousels are the set it built for Lumen, a $68 weighted sleep mask. The videos are templates anyone can start from.

How it works

A whole creative process. One starting point.

Share your site. Flaris handles the research, the angles, and the first draft. You have the final say.

  1. 1

    Paste your website

    Flaris reads the site, the reviews, and the competitors already advertising to the same people.

    Lumen · Paste your website20 seconds
    lumensleep.comBuild my ad set

    Lumen weighted sleep mask

    /products/lumen

    Reviews (2,140)

    /reviews

    How it works

    /how-it-works

    FAQ: returns and fit

    /faq

    14 pages read, including 2,140 reviews and 3 competitors' ads.

  2. 2

    It finds who buys, and why

    Each kind of customer who buys from you, with their trigger, their objection, and a scored hook for every one.

    Lumen · It finds who buys, and why2 minutes
    • Problem-aware

      The light sleeper

      Wakes at every glow and creak. Has tried earplugs, blackout curtains, melatonin.

    • Solution-aware

      The shift worker

      Sleeps at 9am with the sun up. Needs dark, not advice.

    • Unaware

      The gift buyer

      Wants something thoughtful under $70 for someone who's always tired.

    • Product-aware

      The skeptic

      Has returned three masks already. Leaks light, hurts the nose, gets hot.

  3. 3

    It builds the whole set

    Video, static, and carousel for each customer, with a QA pass that rejects frames that break the brief.

    Lumen · It builds the whole set5 to 8 minutes
    VideoStaticCarouselThe light sleeperThe shift workerThe gift buyerThe skeptic

    12 of 12 rendered. QA passed every frame.

  4. 4

    You change anything by chat

    Say what should change. Each revision is a new version on the same card, so nothing is lost.

    Lumen · You change anything by chatwhenever

    Open the skeptic's video on the 30-night guarantee instead.

    Rewrote the hook and the first two beats. v2 is on the same card; v1 is still there.

    30 nights. Full refund if it leaks light.

    The skepticObjection first

    Video 9:16, 0:24
    v2
What comes out

One brief. Twelve ads. Four different reasons to buy.

Each row is a customer avatar the agent found in the reviews. Each column is a format. No two tiles share an angle.

Lumen sells direct to consumers. Tally is a consumer app. Aster is an agency's client.

0
avatars
0
ads
0:00
build time

Lumen, weighted sleep mask. Sells one product to people who can't sleep. Wants prospecting ads that don't all say "blackout".

  • DTC brand
  • lumensleep.com
  • $68
  • 2,140 reviews
Problem-aware

The light sleeper

Wakes at every glow and creak. Has tried earplugs, blackout curtains, melatonin.

I stopped waking up at 3am. Here's the boring reason.

Video 9:16, 0:21The light sleeper · Root cause, not a gadget
Static 4:5The light sleeper · Listicle: 3 reasons why
Carousel, 5 slidesThe light sleeper · Listicle to the fix
Solution-aware

The shift worker

Sleeps at 9am with the sun up. Needs dark, not advice.

Night-shift nurse. 9am bedtime. Full dark.

Video 9:16, 0:18The shift worker · Day-in-the-life proof
Static 4:5The shift worker · Comparison: before / after
Carousel, 5 slidesThe shift worker · Routine walkthrough
Unaware

The gift buyer

Wants something thoughtful under $70 for someone who's always tired.

The gift that got a 'wait, this is amazing' text back.

Video 9:16, 0:15The gift buyer · Reaction, not features
Static 4:5The gift buyer · Ugly native: text thread
Carousel, 5 slidesThe gift buyer · Curated list, ours last
Product-aware

The skeptic

Has returned three masks already. Leaks light, hurts the nose, gets hot.

I've returned 3 sleep masks. This one stayed.

Video 9:16, 0:24The skeptic · Objection first
Static 4:5The skeptic · Graveyard: common enemies
Carousel, 5 slidesThe skeptic · Head-to-head
Why it works

Creative is the targeting now.

Give every buyer a reason to stop scrolling. Flaris builds the set around each kind of customer it finds, then brings them to life across formats.

Lumen's ad set

Four buyers. Three formats.

11 of 12 built
CustomerVideoStaticCarousel
The light sleeper
The shift worker
The gift buyer
The skeptic

Open cells are one click to build. Winners seed the next round.

Avatars, not audiences
Real buyers, with real triggers and objections. Found in your reviews and reflected in every ad.
One angle per ad
Hooks scored against your category, then matched to a buyer. Every ad gets its own reason to buy.
Coverage you can see
See which buyers and formats are covered. Fill the gaps, test the set, and build on the winners.
Formats

One idea. Every way to tell it.

Video, static, and carousel for the same customer angle. Built together, sized for your channels, ready to test.

Video

From credits

9:16 and 4:5, 15 to 30 seconds

UGC talking-head with a consistent AI persona, faceless product demos, comparisons, before-and-after. Voiceover, captions, and music included.

  • UGC persona
  • Faceless demo
  • Comparison
  • Reference clone

I stopped waking up at 3am. Here's the boring reason.

Video 9:16, 0:21The light sleeper · Root cause, not a gadget

Night-shift nurse. 9am bedtime. Full dark.

Video 9:16, 0:18The shift worker · Day-in-the-life proof

The gift that got a 'wait, this is amazing' text back.

Video 9:16, 0:15The gift buyer · Reaction, not features

Runs on Veo 3.1, Kling 3 Pro, Seedance 2, Sora 2 Pro, Nano Banana Pro, GPT Image, ElevenLabs and whatever ships next. Every model is on every plan.

Then change anything

Make it yours. Just say the word.

No re-briefing, no starting over. Say what should change and the agent changes that, on that ad, as a new version.

A conversation, not another brief

Make the skeptic's video open on the 30-night guarantee instead.

Rewrote the hook and the first two beats. New version is v2 on the same card; v1 is still there.

Cut it to 15 seconds and swap the persona to the shift worker.

Done. 0:15, shift-worker persona, same proof points. Want the static to match?

The Flaris editor with an ad on the timeline
  • Timeline editor with captions, music, and overlays
  • Dub into 30 languages, lip-synced for talking heads
  • Upscale to 4K, retime, trim, and re-export
  • Every version kept, every render downloadable
Post it

Made once. Ready for every channel.

Download your ad set for Ads Manager, or connect your social accounts and publish straight from Flaris. One place to create, schedule, and see what works.

  • One finished ad becomes nine native posts, each with its own caption and hashtags
  • Post now, or schedule for the best time in your audience's day
  • Views, watch time, and saves come back into the project per platform
  • The agent reads what performed and leans into it next round
  • InstagramInstagram
  • TikTokTikTok
  • YouTubeYouTube
  • Facebook
  • LinkedIn
  • X
  • Threads
  • Pinterest
  • Bluesky

I've returned 3 sleep masks. This one stayed.

Video 9:16, 0:24The skeptic · Objection first

Post to

  • InstagramInstagram
  • TikTokTikTok
  • YouTubeYouTube
  • Facebook
  • LinkedIn
  • X
  • Threads
  • Pinterest
  • Bluesky

Caption, per platform

Returned three masks before this one. Thirty nights in, still here. Link in bio for the 30-night trial.

4 platforms, scheduled for Thursday, 7:10pm
What it replaces

The creative retainer, without the retainer.

Keep your agency for the campaign strategy if you like. Use Flaris for the volume of creative that testing actually needs.

Creative agency

Cost per month
$3,000 to $8,000
Time to first ad set
2 to 4 weeks
Ads per month
8 to 15
Formats
Video and static
Revisions
2 rounds, then billed
Commitment
3 to 6 month retainer

Freelancers

Cost per month
$1,500 to $3,000
Time to first ad set
1 to 2 weeks
Ads per month
10 to 20
Formats
Depends on who you hire
Revisions
Per-hour
Commitment
Monthly

Flaris

Cost per month
$0 to $399
Time to first ad set
About 10 minutes
Ads per month
Dozens per brand
Formats
Video, static, carousel
Revisions
Unlimited, by chat
Commitment
Cancel anytime

Agency and freelancer figures are typical ranges for small DTC accounts, not quotes.

Pricing

A first set today. Room to grow tomorrow.

Coded carousels render free on every plan — they are drawn, not generated. Your allowance covers AI video and images, and every model is on every plan.

Free

The whole agent, every model, unlimited carousel ads. Enough credits for a first set.

$0to start

150 free credits — enough for your first 3 ads and more

150 free credits to start · No card required
  • Unlimited carousel ads, free forever
  • Customer avatars, angles, and hooks
  • Video, static, and carousel formats
  • Revise any ad by chat
  • 12 ads planned; your free credits build the first 3
  • Watermark on free exports

I want to see my first ad set.

Start with Free

Launch

Your first real run at paid social — six video ads a month, or a wall of statics. One brand.

$39/mo

Up to 6 video ads a month — or 120 statics

1,500 credits / month · billed annually as $468
  • One pool of credits — spend it on video or statics
  • Unlimited clip fixes and copy revisions
  • 1 brand · 3 research passes a month
  • 2 social accounts · post + schedule
  • Watermark-free 1080p exports
  • Every model, every format

I want to see whether AI ads work for my brand.

Get this plan
Most chosen

Scale

Volume creative testing across three brands — the plan most ad accounts want.

$119/mo

Up to 20 video ads a month — or 400 statics

5,000 credits / month · billed annually as $1,428
  • Everything in Launch, plus:
  • 3 brands · 10 research passes a month
  • 6 social accounts · 3 brand kits
  • Zip export · 1:1, 4:5 and 9:16 from any ad
  • Priority render queue
  • Performance feedback from posted ads

I test new creative every week.

Get this plan

Agency

Ten client workspaces, 4K finals, API access, team seats.

$319/mo

Up to 60 video ads a month — or 1,200 statics

15,000 credits / month · billed annually as $3,828
  • Everything in Scale, plus:
  • 10 client workspaces · unlimited research
  • 20 social accounts · unlimited brand kits
  • 4K finals
  • API access · automate from your stack
  • Team seats · dedicated support channel

I run creative for several brands.

Get this plan
Cancel anytimeCredits roll over up to 2×Watermark-free on paid plansStripe-secure checkout

Ad counts are an estimate at the settings the agent uses for a concept set; finishing in 1080p or 4K costs more and lands short of them. Prefer pay-as-you-go? One-time top-up packs start at $10, never expire, and stack on any plan.

FAQ

Good questions. Straight answers.

Everything to know before your first ad set.

The avatars, angles, and proof points come from your reviews and your market, not a template, and a QA pass rejects renders that break the brief. You're on the best models available and can regenerate any shot, swap the model, or hand-edit the result. Bring product photos, footage, and a brand kit and it looks like you.

Your first ads are about ten minutes away.

Free to start, no card: 150 free credits, enough for your first three ads and more. Paste the site, watch the research, and have something for Ads Manager before your coffee is cold.

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